This part has to do with purpose of the business and the company structure
Answer these questions as it is a high level summary of your entire business plan. This section is read by high level executives who have a need to know about your business but don't necessarily have the time to read all the specifics on any particular topic, they will go to that section of the business plan.
MISSON, STRATEGIES etc. (Company, Strategy and Management Team)
PRODUCTS AND SERVICES
Every business produces some sort of product or service. In this section you will identify and describe the product and/or service your business will provide.
The primary reason to start a business is to make money. In this section you will identify how your business will generate revenues.
FUTURE GROWTH OPPORTUNITIES
We entrepreneurs know that business is dynamic and in order to succeed we need to be able to make changes to the business according to market demands. This section identified areas which the business can expand into.
MANAGEMENT AND ADMINISTRATION (Organization Plan)
This section covers the ownership and management structure of the company. It is okay to have the same person fill multiple roles as this is common with many small businesses.
PROJECTED CASH FLOW: PLEASE STATE YOUR ASSUMPTIONS HERE
START-UP AND OPERATING BUDGETS/COST
OPERATING BUDGET: MONTHLY AND QUARTERLY
ACCOUNTING AND INVENTORY CONTROL SYSTEM
CASH FLOW PROJECTIONS AND BREAKDOWN
FUNDING REQUIREMENTS: HOW MUCH DO YOU NEED TO START AND RUN THE BUSINESS